Putting Experience and Expertise to Work
Industry Data
Our ability to accurately track industry trends has allowed Vibes to remain at the innovative forefront of Mobile Marketing in the U.S. We use the data below to improve our current offerings, develop new products and help guide our clients in an ever-changing industry.
21% of Americans Use Their Web Browser to Search for News and Other Information
Top Mobile Browsing Genres
(Excluding Social Networking)
35% of Mobile Advertisements are for Non-Mobile Products and Services
Percentage of Ads Seen By Industry
40% of Blackberry (RIM) and Apple Device Owners Earn Over $100,000 Annually
35% of Mobile Device Owners Use a Media Service Other Than SMS, MMS or Voice to Connect to Their Network
The Top 5 Activities on a Mobile Device All Rely on SMS, Camera and Messaging Services
The top 5 activities on a mobile device
25% of Americans Participate in at Least 1, and as Many as 10,
SMS Marketing Programs Every Month
25% of Americans Participate in SMS Marketing Programs on a Monthly Basis
Source of data: m:metrics (comscore)
