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The Internet: On Your Wrist!

Posted on May 15, 2012 by Ken Kunz

Have you noticed the amazing Pebble Watch on Kickstarter? What a great story! These guys set out to crowd-fund $100k after being rejected by venture capitalists. They ended up getting over $10 million! Check out their promo video and you’ll see why they have been getting so much buzz. I stood next to a co-worker as he watched the demo. Thirty seconds in, he exclaimed “Oh sweet!” He immediately paused the video and joined the throng of supporters eager to … Continue reading →

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Seen on the Mobile Scene: Canyon Wings

Posted on May 10, 2012 by Mary Rabe

I think I speak for most, if not all of us in saying that in the midst of the daily grind of the working world there are times when you long for the simpler days of your college years – when some of your most pressing concerns were determining which bar had the best drink specials, who’s tailgate to attend on football Saturdays and how to work out your schedule to have all afternoon classes and Fridays off. Lucky for … Continue reading →

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Why Mobile Gives “The Vampire Diaries” a Real Bite!

Posted on May 8, 2012 by Kesley Zahn

Many people in the office know that I have a slight obsession with the television show, “The Vampire Diaries,” on the CW. Ok, maybe it’s not a slight obsession. It’s more of a MAJOR obsession! I seriously couldn’t live without the show! Being a huge TV fan, I noticed that many networks aren’t taking full advantage of the mobile experience. I think it’s important to add a mobile component to television shows because this creates a whole new experience for … Continue reading →

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Seen on the Mobile Scene: Ketchup Lovers, Unite!

Posted on May 3, 2012 by Dayna Sheinberg

Anyone who knows me well knows that I have an unhealthy love for Ketchup, Heinz ketchup specifically. I was delighted to see a mobile call to action while enjoying one of my favorite condiments. I was hooked when I saw “Ketchup lovers, Unite,” an invitation to join Heinz on Facebook! The user experience presented users with two options: One would be to scan the QR code which would take you to Heinz’s Facebook page and the other was to text FRIEND to … Continue reading →

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Coca-Cola’s Twist & Text Win Game!

Posted on May 1, 2012 by Kristy Bright

Although I’m not a big soda drinker, I can’t resist a cold bottle of Coca-Cola every once in a while. I noticed Coca-Cola is utilizing the caps for yet another fun promotion and using mobile in the form of an instant win. This isn’t the My Coke Rewards program either… This is called the Twist, Text, Get in the Game, Instant Win! The offer is available on 20 and 24 ounce bottles, and also 1 liters of Coca-Cola or Coke Zero … Continue reading →

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Seen on the Mobile Scene: A Wine App for Winos

Posted on April 26, 2012 by Monique Friloux

I’m probably like most 20-something women in that I love wine. I like to try different types and do my best to find what best suits my palette. But there’s a catch: I have no clue what I’m actually doing or how to choose wines and I want to be educated! So you can imagine my fermented-grape-loving glee when I found an app called blush. This app makes it easy to find a wine based on a series of five … Continue reading →

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How Mobile Saved My Life!

Posted on April 24, 2012 by Tony Hopkins

It is said that your mobile device is one of your most personal pieces of property.  In this case, my iPhone just so happened to be a life saver and my new best friend! One of the great pleasures of living is Austin is the accessibility to outdoor activities. One of the pitfalls, however, is the overbearing heat. Last weekend, as the temperature hit a sweltering 92 degrees, I thought it would be a wonderful idea to take a hike … Continue reading →

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Seen on the Mobile Scene: My Conversation with Crate & Barrel

Posted on April 20, 2012 by Yoni Solomon

I recently made a trip to Crate and Barrel on Michigan Avenue. Although I expected to see some awesome patio furniture, I did NOT expect to have a mobile experience there! Needless to say, I was in for a pleasant surprise. All across the store, I found these little signs asking me how my shopping experience was going and asking me to text-in to let the good people at Crate and Barrel know. The signs all featured the name Nanette, who I … Continue reading →

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Nothing Hits Harder than Mobile and WrestleMania!

Posted on April 18, 2012 by Jaimie Camesano

I consider myself quite a girlie girl. So when our new client, the WWE was put under my care, I was a little worried I may not have much in common with the brand or its fans. Boy, was I wrong! Now before you start laughing (like my husband did), let me explain. WWE fans are truly quite amazing. They are creative, outspoken and extremely dedicated to their favorite Superstars. And the way they get into the drama of the … Continue reading →

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Seen on the Mobile Scene: BARTAB

Posted on April 13, 2012 by Melissa Popp

“Let’s conquer the world one drink at a time,” That’s the mission statement of my new favorite app (& virtual drinking buddy)—BARTAB. BARTAB is an app that connects with Facebook, allowing you to send your friends drinks online, allowing them to redeem these drinks at the bar with their phone. BARTAB also employs the best promotional tactic I’ve seen recently, they give you $2 to get started! An app that PAYS YOU to download it? Now we’re talking! I originally saw … Continue reading →

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