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Send the right message, at the right time with Push

Elevate app notifications beyond a single notification experience by delivering mobile moments whenever and wherever to complete a unified conversation that bridges in-store and digital experiences.

Features

Simple to use

Optimized towards performance, automation, and simplicity, you can avoid the overly complex features that make Push Notifications difficult to execute.

Scales for the enterprise

Push was created from the ground up to be enterprise-ready to easily handle large mobile databases.

Built for multichannel engagement

Combined with SMS/MMS and Mobile Wallet, Push is the best way to ensure optimization across all mobile channels.

Seamless to integrate

Accelerate your time to market using our SDK to integrate your brand’s app with the Vibes Mobile Engagement Platform in as little as three days.

Benefits

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As intuitive as SMS

Push is built on 20 years of Vibes' SMS experience to craft an experience that’s easy for marketers to connect to their customers.
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Promotes app engagement

Engage with your customers across their journey, using Push to send personalized messages that are useful and valuable.
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Quick & easy integration

Push easily integrates with both iOS and Android apps, allowing your brand to begin sending notifications in just a few days.
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High-performing & marketing-driven

Using Push as a part of the Vibes Platform allows for cross-channel personalization and identification. Built with enhanced tracking capabilities, you can attribute channel activity and measure campaign success.
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Channel and cross-channel mobile engagement reporting

Micro-target your customers and analyze metrics across devices to define campaign success, i.e. app installs/uninstalls, push messaging enabled/disabled, app opens, and more.
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Create unique notifications by device

By integrating with the identity management capability within our Mobile Engagement Platform, Push can detect if the customer is using a smartphone, tablet or laptop, and then personalize notifications based on that device.
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Localization is one mobile marketing strategy that absolutely needs to make your short list.

Push Definition

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How does it work?

Push notifications look similar to SMS text messages, but they only go to users that have installed a brand’s app.

Every mobile platform offers support for Push notifications. Once a brand develops an app, it registers it with an operating system push notification service (OSPNS) – for example iOS or Android -- and then publishes the app to the app store.

The brand’s customer then downloads and opens the app, at which time their unique registration information is sent to the brand.

The brand can then create tailored messages for that customer that can be delivered immediately or triggered to be sent in the future based on specific criteria.

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How can Push help brands?
Push notifications give your brand a direct line of communication to one of mobile’s most valuable customer segments – your app users.
  • Target users that are already familiar with and interested in your brand
  • Enhance the customer experience with valuable and useful information and alerts
  • Stimulate customer engagement with timely and location-based notifications
  • Promote cross-channel marketing to improve campaign outcomes
  • Re-engage users who haven’t opened your app recently
  • Get valuable insights into user behavior so you can optimize future campaign success
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What industries can benefit from Push?
Mobile Push notifications are valuable for organizations and institutions that want to nurture existing customer relationships and strengthen loyalty. Industries that benefit from Push notifications include:
  • Arts and Entertainment
  • Banking
  • Education
  • Enterprise
  • Financial Services
  • Government
  • Healthcare
  • Hotels
  • Insurance
  • Professional Services
  • Real Estate
  • Recruiting Agencies
  • Retail
  • Restaurants
  • Travel and Leisure
  • Utilities
Need a little "push"?
Revive app engagement with Push
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