of loyalty program members want to engage with their brand’s loyalty program through new and emerging technologies
of loyalty members who used a mobile device to redeem rewards said their experience was improved
Loyalty programs and mobile engagement allow brands to deliver these experiences effectively. With mobile engagement’s first-party data collection, brands can deliver personalized rewards based on a consumer’s activity, something 87% of consumers are interested in.
1. Why mobile is ideal for retail loyalty programs
2. Key mobile loyalty metrics and statistics
3. The five essential strategies for integrating mobile into a loyalty program