Bringing the power of SMS communication to Adobe Marketo Engage.
By weaving together Vibes’ industry-leading text messaging platform with the world’s largest automated marketing platform, brands using Adobe Marketo Engage for email and marketing automation can now deliver the same robust experience via SMS.
Success
Timely Messaging
Better customer experiences that drive phenomenal ROI.
The Vibes + Adobe Marketo Engage integration delivers revenue-driving consumer relationships through personal mobile conversations. Expand your reach to consumers on the device that’s always with them by seamlessly integrating SMS messaging into your existing Adobe Marketo Engage programs and Smart Campaigns.
Adobe Marketo Engage + Vibes: Key Integration Benefits
Most reliable, most effective, and fastest SMS provider in the Adobe ecosystem, with direct, Tier 1 messaging connections to every US carrier
Only NATIVE integration, one stop execution powered by Vibes and Marketo expertise, enabling marketers to be able to send SMS from Marketo everywhere they send email today
Dedicated mobile compliance, embedded SMS compliance platform guardrails and SMS support from Vibes to ensure the integrity, credibility and trust of every message sent
Channel optimization, enabling marketers to effectively analyze individual customer journeys based on mobile and email engagement data in order to respond with the right message in the right channel
All campaign logic and execution, so marketers can add SMS into their existing customer journeys
Unrivaled message volume & deliverability (with 99.7% of messages delivered within 5 seconds)
Real-time subscription management
One contract, on Adobe paper with all-inclusive, flexible pricing for license, messages and code leases
Personalize and segment the customer journey.
Texting is now how humans build their personal relationships - so should businesses. The Vibes + Marketo SMS integration activates your audience by creating automated, personalized messages and notifications based on customer behaviors, engagement and transactions, delivering unique value to all of your audiences.
Value Metrics
- +84% increase in audience engagement with SMS compared to email
- 99% of SMS messages are opened, vs. less than 20% for email
- 3-second average SMS response rate, with an 86% action rate
- Vibes + Adobe SMS customers see an average 90x ROI within first 12 months of program launch
Get started with Vibes.
As the only native SMS integration for Adobe Marketo Engage, you can see an 84%+ increase in engagement with your audiences in the same place you send emails today.
B2B SMS as a strategy is growing at an average rate of 72% YoY.
SMS has an 8.2x higher open rate and a 13x higher CTR vs email.
Vibes & Adobe Marketo customers see an average of 90x ROI within the first 12 months.
Activated from Marketo natively in your campaign flow steps, and no development resources required.
25+ years of expertise and mobile compliance and strategy support.
