WEBINAR

SMS is the Fastest Growing B2B Channel

SMS has officially taken the lead as the fastest-growing B2B marketing channel — and it’s changing the way businesses connect with their audiences. In this live webinar, Vibes' Sr. Director of Strategic Partnerships and tenured SMS expert, Tess McGillicuddy, will break down why SMS is surging right now, what makes it so effective compared to other channels, and how you can use it to deliver measurable ROI.

After the webinar you'll gain access to a certification exam that you can take to officially declare yourself a Marketo SMS expert.

January 15, 2026 | 10am PT/1PM ET

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What you'll learn

The key trends driving SMS adoption in B2B today. 

Proven B2B use cases that drive real business results.

How to craft SMS campaigns that deliver ROI while building stronger customer relationships.

Meet the Speakers

Tess McGillicuddy

Sr. Director of Strategic Partnerships
Vibes

Talk to Vibes

Book a 30-minute walkthrough that we will tailor to your brand, your industry and the problems you're looking to solve.

Get Started with Vibes
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